New Kid In Town
One of the nicest little streets in Amsterdam has a new store: HOPE, and yesterday was the opening. I must confess, I didn't know the brand. You didn't either? No worries, I'll tell you all about it.
‘They have created clothes that are close to comfort and always make the wearer feel like a better version of themselves.’ It says in the beautiful book that I took home. This Swedish brand knows exactly what the nine streets need.
The beautiful girls from Spice PR were at the door, I received a glass of non-alcoholic bubbles upon entering and could browse through the collection a bit. Lots of black and white, good basics, a check here and a stripe there, lovely soft blouses and tough heels. A man can definitely shop at HOPE too. For winter, a dark blue wool string and string jacket for example. Or super soft tailored shirts. Take him there once. I'm sure you'll both succeed.
Hartenstraat 26, Amsterdam
1. Long Cardy, grey melange, € 190, Hope
2. Macy Bootin, € 400, Hope
3. Poppy coat, grey check, € 460, Hope
4. T-shirt, Black stripe, € 40, Hope
5. Pants, Slim trouser, € 130, Hope
6. Zip bag, € 100, Hope
