During the vacation finally some privacy on the wild waves? Celebs shouldn't even think about it. They prefer to yacht straight to the nearest little army of paparazzi, preferably to give their image a positive spin.
Media manager
Whether it's about bad boyfriends, bad cigarettes, or bad tweets, Rihanna has a tried-and-true method to divert attention: she goes on vacation to an exotic location.
So?
A whole lot of bikini pics of quasi-private moments, where she just seems like a good girl from Barbados. Sometimes she posts so much on Facebook that her page can't even handle it.
Effect?
There are now so many visuals of scantily clad Rihanna that it's breaking news when she's covered up. But we have to give it to her: her media management is sublime, as she gets away with all the naughty antics.
Spin doctor
Even Kate Moss, known as Her Unapproachability, had some trouble with her approaching fortieth birthday. Not that she worked any less for it, but it did gnaw at her somewhat. Such a thing calls for a little refresh.
So?
For a top model, nothing beats fooling around on a yacht off the coast of St. Tropez. For fun and to show the world and potential high-end clients how fresh and fruity you still are.
Effect?
Oh yes. Kate celebrated her 40thst birthday ultimately with a Playboy shoot, a renewed collaboration with Topshop, and a new contract as the face of Alexander McQueen. What a week on the Riviera can do for you.
