Fun & Famous

It's not normal anymore: does Selena Gomez really earn that much with Instagram?

Social media company D’Marie Group recently released a list of six celebs who earn the most euros with campaigns on Insta. At number one? Of course: Selena. Don't underestimate those brown Disney bead eyes, people.

Selientje rakes in 550 thousand per photo, and now here it comes, if she posts just two photos online, she simply has a MILLION. I can't handle it. But really. Renske and I are loudly wondering why the ex of Bieber wouldn't want to post a single photo for us on her Insta. I would immediately be free of my student debt. Being one Chanel bag richer, what am I saying: three. Renske, I know the struggle is real, I’ll immediately buy three new laptop sleeves for you that you’ve been looking for so long.

”She is smart and aware that followers are not waiting for an oversaturated feed with sponsored content.”

The stars who also earn enormously from Instagram? Rihanna, Beyoncé, Taylor Swift, Kendall and Kylie Jenner… But none of them come close to Selena. Her 550 thousand euros can even go up to much more. “It depends on what her agent negotiates with the brands,” says Frank Spadafora, CEO of D’Marie Group. “This amount is in any case based on the number of digital fans she has and the enormous engagement of her followers. Additionally, she is visibly less involved with campaigns than other celebrities. She is smart and aware that followers are not waiting for an oversaturated feed with sponsored content.”

But gosh, we all know: that Coca Cola bottle (the most liked photo on Instagram ever with 5 MILLION hearts), of course, was paid for. Oh, and you can't really blame her for the hair. First of all, she is way too pretty and modest for that, and besides, we would all do it. You go, Selena.