Forever freedom

As soon as I finish work in the evening and step over the threshold of my house, I immediately sprint to the bedroom. No girlfriend, not to take a nap, but to fling off my clothes, especially my bra, before I settle down on the couch. This way, I am finally free from constricting underwires and straps that dig into my skin. A nagging wish that comes true to unleash the ’ladies‘? Freedom. When I received the invitation from Sloggi to test the latest ZERO Feel while enjoying a delicious breakfast from our friends at Pluk, I of course said a resounding yes.

On a rainy Thursday morning, I plopped down around nine o'clock at a très instagrammable breakfast table, together with eight other power women. After we filled our bellies with fruit bowls, croissants, bites of carrot cake, and avocado brownies, it was time to get creative on the canvas, which was themed around Sloggi's slogan ‘Unfasten Yourself’. With a palette of colors, we let loose on our own canvas, to the necessary beats. No race against the clock to be on time at the office, no red-hot phone with messages or that deadline haunting your mind. For me, this was truly a moment to forget all the stress and immerse myself in my thoughts. On my canvas. In my new favorite. Because for a moment, I forgot everything around me, including the fact that I was even wearing clothes.

The ZERO Feel, in which we were all wrapped, feels like a second skin because there are no seams or labels. The bra is made from an innovative fabric that, with its 360° stretchability, provides complete freedom of movement. No more constricting straps or ugly red marks when you take off the misery. A bra that you ALWAYS want to wear, whether you're enjoying your favorite Netflix series on the couch, doing groceries, or starting your day creatively with paint and a brush.

I definitely won't take my blue little number off anymore. Okay, there is one exception. A date or something.