Fashion

6 X A WITTY JERÔME DREYFUSS

At the beginning of the week I dropped by Jerôme Dreyfuss (after an hour long bike ride). Also known as the Isabel Marant’s hubby (oh oops, the amount of times people have used this intro is a little embarrassing but it’s one of those things you want to know), but also known as the man who makes bags all the cool girls want to have. And shoes for that matter. Shoes that appear as if they were found on a flea market as Jerôme himself states. “And then they never have them in your size, dammit.”

I knew a thing or two about the dear man, but I had no idea he was so witty. So here are some of this most fun anecdotes for you.

1. The child with the 7000 euro bag

There was once a guy standing in front of my store in Rue Jacob with his four year old daughter. Wait let me rephrase that; with a screaming four year old. She had to have the crocodile leather bag for her toys. So what did daddy do? Daddy bought the bag. When the man returned to the store in the evening, Jerôme was shocked and thought: ’the guy regrets his expensive purchase.’ But au contraire. His wife was furious that he hadn’t gotten one for her in a bigger size.

2. Glued-on hair

A stylist friend was visiting Jerôme too and told him that her pony skin haired bag was starting to shed. “That’s what usually happens to pony skin”, said Jerôme. “I once had a Chinese customer who had had the same problem and asked me if I might not have glued the hairs onto the bag well enough, haha. It’s leather, why would I glue something onto that.” The thought alone made him shake his curly head of hair and smile.

3. Drinking with Alaïa

“Reason enough to buy a new bag,” my stylist friend said to try to solve the problem at which Jerôme quickly responded with another anecdote. “I once when out to dinner with Azedine Alaia and okay, we might have had a little too much to drink and he said: ‘Don’t make the quality too good, or else people will never buy anything new. The women in my life will only buy one dress if they knew it would last twenty years!’”

Don’t let this put you on the wrong foot; Jerôme’s bags and shoes are top-notch quality.

4. It’s just fashion

Jerôme is fascinated by the world’s obsession with the Kardashians in the fashion world. “These people don’t watch anything, they don’t live, they just go somewhere to leave again. And oh, don’t take fashion all too seriously.” “It’s only fashion, can somebody tell them that?”

5. Children and manly names

Every Dreyfuss bag has a male name. Because your bag is supposed to be your boyfriend that you hold onto tightly. If you surf through his site you see a bunch of male names that his son and friends came up with.

6. The flashlight

Women can never find anything in their bags, hence the reason Jerôme thought it would be a good idea to attach flashlights into each and every one of his bags. To help you find your credit card. Or lipgloss. Although I manage to even struggle finding the flashlight. #hopeless

I don’t only have a ‘crush’ on Isabel, but I’ve got one on Jerôme too. With is great and all but something is telling me it’s going to be an expensive one. Or did I just hear someone say it’s going to be a smart investment?