THE ANSWER TO ALL YOUR LINGERIE TRAUMAS

Did you know that 70% of women wear the wrong bra size? And that 130% of women are not happy trying on lingerie? Well, I made up that last number myself, but the fact is that I don't know anyone who says, “Hey nice, I'm going to try on bras for a day, I'm really looking forward to that.” Trying on underwear is a confronting matter and almost no one enjoys having to hoist their naked body into ill-fitting sets in an overexposed, small, cramped fitting room. It must be better, thought lingerie chain Lincherie and Josselin and I were invited to experience it on our naked bodies.

Because the ladies and gentlemen of Lincherie want to make lingerie shopping an experience, they want to help women overcome their years of trauma from inhumanly ugly and small fitting rooms. The fitting rooms that Josselin and I end up in are about as big as my own house, with warm carpet, a little table and a stool, more than enough hooks for all your clothes AND, very importantly, dim lighting! I love dim lighting. Anyway, you go in your bare boobies to stand in front of that 3D mirror, then there’s a camera that takes 140 measurements of you in less than a minute so that an exact size recommendation comes out.

What follows is a very advanced iPad system that contains the store's offerings that fit your body, and then the stylist goes with you to find the perfect set. What suits your skin, your body, etc. The mirror can then take photos of you and project them onto the mirror (you get it) so that at the end of the ride you can calmly look back at everything. I chose a stunning blue set from Andres Sarda that I really feel Victoria’s Secret Angel-ish in and Josselin went home with a black classic but very sexy set from Aubade. I think especially women who struggle with their bodies and indeed have a huge lingerie trauma will be incredibly happy with this store. A friend of mine is a bit heavier and has a.

considerably large bosom and it is her great frustration in life that she can’t find a well-supported and beautiful bra anywhere. Sizes are always different, nothing fits well, everything cuts and pokes, and it’s a misery. Or anyone who has recently lost or gained a lot of weight and doesn’t know what sizes they have anymore, go to this store. For those who say that lingerie is overpriced and too expensive, I understand your point, it is also.

not necessarily cheap . But you know, you really feel better when you know you’re wearing a mega cute set and even though the intention is for your gentleman to take it off. as quickly as possible , it’s still nice for the overall atmosphere. And so on. Moreover, May-Britt’s grandmother always said, "Child, you should always wear your best underwear because you never know when you might end up in the hospital." And that’s just how it is., Did you know that 70% of women wear the wrong bra size? And that 130% of women are not happy trying on lingerie? Well, I made up that last number...