BEAUTY DICTIONARY

– This is how you pronounce it –

Guerlain, Shu Uemura, Estée Lauder; they are simply the most beautiful brands on earth, but the name remains a bit tricky for some of us. And since new brands and beauty terms are popping up like mushrooms, the new techniques are flying at you and trends keep evolving, it’s also difficult to keep up with all of that. Especially when those trends, techniques, and others also get a difficult name So here it is, a list of how to pronounce all that nice and fun stuff to throw it into the world with full confidence.

Avene
The classic French brand from the pharmacy.
Ah-fen-uh

BVLGARI
The most beautiful scents. And jewelry.
Bul-gáaaa-ri

Chanel
Luxury, luxury, luxury and all too beautiful and fine.
Sha-nel

Estée Lauder
Amazing skincare, the perfect lipsticks and oh so delicious scents.
Est-hee-law-dur

Ombre
Natural gradient of colors in the hair.
Om-bruh

Guerlain
Everything is beautiful, but the golden box with powder, les Météorites, is of course fantastic.
Ker-len

Hyaluronic acid
A substance that gives moisture in your skin a boost and thus stimulates collagen production.
Hie-aaaa-lu-ron-zuur

Phyto
Hair in a French way. Then it’s always good.
Fie-toe

Décolleté
You can show that off.
Dé-col-lu-thee

L’Occitane
French care brand for body and face.
Lox-ie-taan

Shiseido
Japanese brand with international fame.
Shie-seei-doh

Shu Uemura
For the very best and most beautiful fake lashes
Shu-ooeh-e-mer-ah

Cara Delevingne
To be mentioned in the same breath as the eyebrow.
Ca-raah-deel-a-veen