The circle of likes: why we crave hearts

I'm not going to deny it. When I post a photo, I refresh the page preferably every minute to check if likes are being generously sprinkled or not. Call it pathetic, but this behavior can be explained. my InstagramIt has been scientifically proven that when receiving hearts and comments, a happiness chemical is released in the brain. So you can pretend that all that digital love leaves you cold, but that's not entirely true. We are all addicted, but why then?.

Well, here's the thing. A like feels like a reward. Some studies even suggest that getting a like is better than sex. Anyway, that personal, positive attention brings out the dopamine in us and creates a kind of 'The Very Hungry Caterpillar' syndrome. The more you get it, the more you want it. Compare it to a vicious circle.

And then you think you're scoring well, turns out your engagement ratio is 2%. Engagement what? Engagement ratio is the percentage ratio between the number of followers and the average number of likes + comments. I've learned that you are in the green zone from 5% and the higher, the better. If you're just as good at algebra as I am, then there is.

a website that calculates this score for you. Are you in the influencer sphere? Then this is a nice little number to link to prospects and clients. Now I don't want to end with a vague life lesson but – end with a vague life lesson – just enjoy a result achieved. And that applies to everything in which you wish to excel or want more of. A former top athlete once taught me: 'Don't forget to enjoy the view while climbing to the top.' I like.

The circle of likes: why we crave hearts: Amayzine.com.

Written by Lynn van de Vorst