Fashion

The five swimwear trends you will see everywhere this summer

swimwear shopping, trends, inspiration. White bikini, polka dot bikini, and bikini with belt in terracotta
Cut-outs, neon colors, dipped in glitter, tiny tops à la Kim K and bottoms cut as high as possible: not only on the beach or by the poolside, but especially on Instagram we see an overload of bikinis and swimsuits. Because even though you don't have to pull much out of the closet, this little piece of fabric is gladly rocked as a statement. Not quite sure about that high bottom yet but feeling cool? Together with Lyst, I've gathered the five swimwear trends for you. You’re welcome.

Snow White

To the altar, eh.. pool: white swimwear has increased by no less than 931% in search queries this year and remains a favorite. In fact, when Selena Gomez wore a white bikini to the beach in February, searches increased by more than 500%. Oh, and Malia Obama was also spotted in Miami in a white bikini, causing a huge spike in search queries. White is the choice for this summer. And also not unimportant: you look instantly tanned after a day of tanning.

snow white

1. Ribbed swimsuit, €41.99 Monki, 2. Bikini top, €13.49 ASOS + high-cut bottom, €19.49 ASOS, 3. Halter swimsuit, €29.99 H&M.

Polka fun

The polka dot is a favorite and it has everything to do with Nicole Kidman in her black-and-white printed bikini. From her moment on the beach, the demand on the internet rose by 611%, which further increased by 121% thanks to the dotted looks of Emily Ratajkowski and Kendall Jenner.

polka dots

4. Underwired bikini top, €27.99 ASOS + bikini bottom, €19.99 ASOS,
5. Bikini top, €16.99 Boohoo + bikini bottom €10.99 Boohoo, 6. Polka dot swimsuit, €125,- Ganni.

Nicely tied

Swimsuits with belts are more popular than ever. In March, searches for swimsuits with belts rose by 221% on the Lyst platform, with Hunza G, Solid & Striped, and Lisa Marie Fernandez being dubbed favorite brands.

swimwear with belt

7. Swimsuit with belt, €49.99 ASOS, 8. Triangle bikini top with belt, €16.49 ASOS + bikini bottom with belt, €13.49 ASOS, 9. Maddy swimsuit, €150,- Love Stories.

Logomania

Swimsuits and bikinis adorned with logos are also a hit in fashion land this summer. The number of searches for designer swimwear has increased by 391% with Fendi and Moncler as leaders. And you understand: with the Kardashian and Jenner clan, Alicia Keys, Miley Cyrus, and model Olivia Culpo in the fan club, we gladly join in.

logo printed bikinis and swimsuits

10. One-shoulder swimsuit, €490,- Gucci, 11. Printed bikini top, €203,- Versace  + bikini bottom, €182,- Versace, 12.  Joy bikini top, €60,- Love Stories + Shelby bikini bottom, €50,- Love Stories

Love for metallic

Metallic is back in business. In the past six weeks, the demand for this trend has peaked enormously: the search term ‘metallic swimsuit’ was most frequently entered by online shoppers, with ASOS and Fashion Nova being chosen as the most favorite shopping addresses.

metallic swimwear

13. Swimsuit, €34.95 Topshop, 14. Bikini top, €25.99 Oysho + bikini bottom, €17.99 Oysho, 15. Danae one-shoulder swimsuit, €145,- Max Mara

Source: Lyst