Fully viral: the new iPhone case from Rhode

You can't open TikTok or Instagram today without coming across this: the new iPhone case from Rhode, the brand of Hailey Bieber. She now has skincare and beauty products, of which her lip balm is probably the most popular, and that is also the centerpiece of this case.

Huh: lip balm the centerpiece of a phone case? Yes, this case is designed so that you can click the lip balm in it so you always have it with you. As someone who absolutely cannot deal with thick phone cases, this is really a no go for me, but to be fair: this is really well thought out.

The case is called the Lip Case and is available for the iPhone 14 and 15 (also Pro), and you can now sign up for the waiting list. There is just one catch: Rhode is not yet available in the Netherlands, so you have to have it shipped from the United States, but that is perfectly doable.

Orders over 70 euros are shipped for free to Europe. Yes, so we just have to stock up. For example, try the different balms right away (the Lip Treatment Salted Caramel seems amazing to me) or the Peptide Glazing Fluid; I hear people talking very enthusiastically about that too.

So first, let's just sign up. The virtual waiting list is open and I bet this product will be sold out in no time.

Funny: on TikTok, many people also see something else in this case. I can see that comparison too: it would resemble the female genitalia. HAHA.

Image: Rhode, instagram Hailey Bieber