Interior

Viral on Friday: the teddy pouf from Action that everyone is after

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Lilian laughing with the action white pouf

With a new house on the horizon, my Instagram timeline has recently transformed into an online home boulevard. One designer dupe after another comes by, with the past few weeks especially seeing a hot run towards Action. No idea how they do it, but they do it. And this week it happened again. This time it's the six-layer teddy pouf in cuddly soft cream-colored bouclé fabric. The pouf, just like the budget-friendly Japandi wall cabinet and the designer lookalike side table from Action, is going viral on both TikTok and Instagram, but actually all over the place. And we understand why. It's just too cute and works perfectly as styling material in that one boring corner of the house. You can score it (if you hurry) for €17.95 in the store. I would know what to do if I were you...

@style_bykirsten Super cool bouclé pouf for a bargain at @actionnederland #shoptip #actionhack #shopping #viraltip #viralvideo #actionhack #poef ♬ All Eyes on Me – Montana