Trends

LABUBU opens pop-up shop in this Bijenkorf

By Danielle Heerkens | #!31Tue, 07 Oct 2025 15:36:48 +0200+02:004831#31Tue, 07 Oct 2025 15:36:48 +0200+02:00-3Europe/Amsterdam3131Europe/Amsterdam202531 07pm31pm-31Tue, 07 Oct 2025 15:36:48 +0200+02:003Europe/Amsterdam3131Europe/Amsterdam2025312025Tue, 07 Oct 2025 15:36:48 +02003633610pmTuesday=9#!31Tue, 07 Oct 2025 15:36:48 +0200+02:00Europe/Amsterdam10#10-07-2025#!31Tue, 07 Oct 2025 15:36:48 +0200+02:004831#/31Tue, 07 Oct 2025 15:36:48 +0200+02:00-3Europe/Amsterdam3131Europe/Amsterdam202531#!31Tue, 07 Oct 2025 15:36:48 +0200+02:00Europe/Amsterdam10#

Een composietafbeelding die de populariteit van de LABUBU-sleutelhangerpoppetjes in Amsterdam toont. Links zijn close-ups van twee verschillende personen die de poppetjes aan hun handtassen of broekriemen dragen, in combinatie met modieuze outfits. Rechts staat een lachende vrouw met een zonnebril en een paarse polo, die een donkere leren tas draagt waaraan ook een LABUBU-sleutelhanger hangt. Op de achtergrond is het monumentale gebouw van De Bijenkorf in Amsterdam te zien met een tram die erlangs rijdt, wat de context geeft van de pop-up winkel die in de titel wordt genoemd.

Everyone who knows me a little knows that I have a love for everything that is Kawaii, or ‘cute in Japanese’. Whether you find Labubu cute is also debatable, because although I find them sweet, you might find them terrifying. But for all my fellow Labubu lovers: de Bijenkorf Amsterdam opens a LABUBU WACKY MART pop-up shop on December 1. From then on, a piece of retail space on the first floor will transform into a LABUBU WACKY MART. In other words: a Labubu paradise for collectors and all other Pop Mart icons. Truly unique, as de Bijenkorf is the first and only in Europe to come with this unique collection.

The world of LABUBU

This pop-up shop offers you an exclusive chance to discover and possibly purchase the coolest LABUBU designs. Especially limited edition items that are offered for your collection. The pop-up shop is meant to be a unique shopping experience with fun and inspiring elements in every corner. This way, you step into the creative world of LABUBU. What’s not to Love?

POP MART’s icons

But, in addition to the LABUBU designs, POP MART also offers its other famous figures here, such as MOLLY, DIMOO, and SKULLPANDA, which are already so famous worldwide. The pop-up space therefore offers not only LABUBU but also those other iconic POP MART characters. Limited editions are also offered for these figures. So, if you are a true pop culture lover, this is a must-go.

Why this is a must-visit

Since 2010, POP MART has been booming. With Labubu already a global phenomenon, with more than 500 stores in 30 countries. With LABUBU WACKY MART, this iconic brand comes to De Bijenkorf in Amsterdam, where fans get the chance to step into the magical world of LABUBU and POP MART. This store is really more than just a place to shop; it is a must-visit for anyone who loves this delightful designer toys culture.

From December 1, 2025, you can find this super fun exclusive pop-up shop in de Bijenkorf Amsterdam. Whether you are a seasoned collector or a fan like me. This pop-up is here to celebrate the love for pop culture and designer toys!

PS: the POP MART pop-up opens this Friday already for all fans of the Twinkle Twinkle Bee Your Honey collection, but will be transformed into a LABUBU paradise from December 1 (the first Labubu pop-up in Europe)

Source: Instagram

Will I see you there?