The fragrance trend of now: perfume that smells like clean laundry
There is a reason for everything laundry perfume, because when we find joy in something, it’s the scent of clean, fresh laundry. Nothing is better than a freshly hung rack full of sheets that fill your room with that wonderfully fresh scent. Or your garden, when the sun is shining. Okay, I admit: there are probably things that are even better, but you get my point. Perfume that smells like clean laundry? I want to wear it every day. And I’m not the only one. Because the scent trend of now is exactly that: perfume with the scent of clean laundry. How nice do you want it to be?
Why perfume that smells like clean laundry is so popular
After years of heavy, pronounced scents, we now want fresh, clean, and subtle. Perfume that smells like clean laundry is perfect for that. As if you just stepped out of the shower, put on your favorite white shirt, or climbed into bed under clean, crisp sheets. Who could say no to that? This scent trend fits perfectly with the no make-up make-up vibe. It’s not overwhelming, but it does guarantee compliments. Because do we actually know anyone who doesn’t love that clean scent? It always reminds me of walking through narrow Italian streets, where the laundry of the whole family hangs drying from balcony to balcony – or my grandmother, in her crisp, freshly ironed blouses.
How to best wear your perfume?
- Spray it on your clothes, not just on your skin – this way, that laundry-fresh scent lingers even longer. Just be mindful of the material of your clothing; silk doesn’t react well to perfume and has a high chance of staining
- Combine with a fragrance-free body lotion to help your perfume adhere better – a tip I once got from the owner of the brand Ex Nihilo, and it really works.
- Wear it during the day and in the evening – it can do both, especially because it’s not too heavy or overpowering. Ideal to take with you in your bag, perfect for on the go.
Perfumes that smell like clean laundry
Byredo – Blanche
Perhaps one of the most popular scents from the brand and is the perfume that smells like clean laundry. Think: a freshly washed white blouse, just ironed, with the scent of white roses, musk, and a hint of sandalwood. Minimalistic, chic, and clean – exactly what you’re looking for in this trend: a perfume with the scent of clean laundry.
Maison Margiela – Lazy Sunday Morning
The name says it all: this perfume smells like Sunday morning in bed, surrounded by cotton sheets that still smell like the clothesline. Pear, iris, and white musk give it a soft scent combination.
Clean Reserve – Skin
As if your skin naturally smells like this: soft, warm, just washed, with a subtle hint of sensuality. This perfume with the scent of clean laundry stays close, as if it’s entirely your own. Perfect if you love subtle and intimate.
Le Labo – Another 13
For those who want something a bit more exciting: a niche scent that smells like textiles, soft leather, and a hint of musk. Minimalistic, fresh, and clean. One of the most iconic perfumes that smell like clean laundry with an edgy twist.
Diptyque – Eau de Lierre
As if your laundry is drying outside on the line, surrounded by climbing plants and a fresh spring breeze. This scent is green, airy, and a bit spicier than the rest, but still a perfume with the scent of clean laundry. Perfect for those looking for something green and fresh.
Juliette Has a Gun – Not a Perfume
This perfume consists of just one ingredient: Cetalox. It smells like your skin, but softer, cleaner, fresher. As if you just stepped out of the washing machine. Bonus: everyone wants to know what you’re wearing, believe me. I wear it, after all.
Source: Elle | Image: @candiceswanepoel
