LOVE on top

6x why Daisy Love is your new favorite perfume

It’s a girl, and we’re naming her… Daisy. We’ve waited longer than nine months of pregnancy for her, but here she finally is. Allow me to introduce you to the new baby girl from the Daisy sisterhood? For over a decade, Daisy by Marc Jacobs has been winning women’s hearts around the world with her charm, and starting today, we have a new heartthrob to add to that. The Daisy universe of green meadows makes way for beach vibes only, where floral notes, yellow blackberry, and driftwood lure you with one spray to the beach, the ocean, and the bright blue sky. Instant happiness in a bottle. The proof? Here it comes.

1. Every day is summer

No more uncertain summers, not even in the Netherlands. From now on, summer is just available in a bottle. No more bad weather forecasts, because with Daisy Love, the sun is working overtime from now on.

2. The design

Have you ever seen such a cute bottle? An eye-catcher for your interior in a color palette that is always and everywhere a match made in heaven.

3. Flat lay at its coolest

With the cap pointed directly at the sun, you create the most beautiful shadow effects. A flat lay that many a fashion girl would be jealous of. (and you make that flat lay like this). An overload of likes is on the way, just wait and see.

4. The perfect Mother’s Day gift

Flowers and perfume in one. With Daisy Love, there is love in abundance, and with Mother’s Day on May 13th on the horizon, you no longer have to stress about gifts. Daisy is the answer.

5. Campaign

‘Loves me, loves me not’. I’m head over heels in love and I want to go to the beach right now with Daisy in my beach bag. Just take a look, you’ll spontaneously put on a swimsuit.

6. Just like Kaia

The creative direction of the Daisy Love campaign was in the hands of girl crush Kaia Gerber. ‘The carefree spirit of the new fragrance and the beach fits perfectly with my personality, lifestyle, and inner Daisy girl vibe,’ says Kaia. One spray of Daisy Love and you smell just like Kaia all day long. And that’s what you want.