Since 1954, Unicef has been celebrating and honoring World Children’s Day to help children who are not doing well in the world. Marc Cain has specially designed a mother and child T-shirt this year, with the proceeds going to PLAN. PLAN is an organization that contributes to equal opportunities, children's rights, and gender equality in 70 countries.

This initiative is one of the many reasons why I love Marc Cain so much.