Beauty

THIS ALWAYS MAKES YOU SMELL SO GOOD

Dior tells you everything about its ingredients

After having smelled quite a few fragrances, I still actually know very little about them. Yes, I can collect the jewels, I know what suits me and what the most iconic examples are. But I really can't tell you in detail what the second-rate ingredient in a fragrance from 1960 is. No, I really have to leave that to the experts. That's why we Wim Thompson, fragrance ambassador of Dior, have pulled him in his Dior jacket to teach us some knowledge.

”He knows how to bring every story, every rich detail from the history of the brand and every ingredient to life in his fairy-tale stories”

He knows how to bring every story, every rich detail from the history of the brand and every ingredient to life in his fairy-tale stories. Believe me, I have heard this story about twenty times now and I am still hanging on his lips. Wim will take you through the history of Dior, his knowledge about fragrances and bottles over the next six weeks and give you inspiration in three minutes each week. This week we start with the ingredients. Because without ingredients, there is no fragrance and without fragrance, there is no personality.