At Anouk Smulders, it is already Christmas
She just can't choose an outfit

She has a luxury problem. Will it be the black trousers with sequins, or that midnight blue dress with such a lovely dark blue knit with buttons on one shoulder? Or that black-always-good blazer? The choice is, so to speak, huge. Anouk Smulders, model, mother, serial home decorator and organizer, online influencer, presenter, and dog mom had a spot free on her to-do list and thought: I'm just going to design a clothing collection. If anyone knows what she wants, it's Anouk well. And if anyone knows what Dutch women like (a collection where you can combine everything and where feminine should also be really comfortable, because hey, those dogs also need to be walked), it's also Anouk.
Mexx and she found each other and it was a marriage made in heaven, because it was just fun and everything flowed into each other. The highlight was definitely that the ladies from Mexx traveled to Anouk's ski village (well, it's not really Anouk's, but for one week a year she pretends it is) to do a shoot in the snow. Anouk in her golden boots on the slopes (everyone wants those boots) and Anouk in her suit on skis.
Because Anouk is good at a lot of things but perhaps best at gathering friends, it was a great atmosphere during the launch. Leontine Zijlaard-van Moorsel, the whole Shownieuws posse, the ladies from Echte Gooische Moeders, influencers Marlieke Koks and Sanny Verhoeven... And me of course. Because since our Holland's Next Top Model adventures, we are deep in each other's hearts.
Toi toi Noukje, I'm super proud of you.






